Jun 20, 2007 • 1 min read

Sky courting Facebook

BSkyB is reportedly in talks with Facebook about a permanent presence on the social network, after buying banner ads there.

Sky is reportedly in talks with social networking thing of the moment Facebook regarding some kind of 'permanent presence' - which presumably means the bosses at BSkyB are clever enough to see that its no longer just the cool kids who have shunned their sister company, MySpace, for the less commercial social networking service. Whether 'permanent presence' means more branding type shenanigans than just the banner ads the satellite broadcaster have recently bought (presumably in a bid to stop Virgin Media from dominating - their ads appearing a lot on the site) I don't know - hope not, otherwise it might be time for everyone to shift elsewhere for their social networking. To be honest, all those new application things are already becoming a bit irritating.

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