Apr 16, 2007 • 1 min read

Universal promote digital chief

Universal Music Group has promoted Larry Kenswil from head of digital to Executive Vice President of Business Strategy, with a wider remit including anti-piracy.

That there Universal Music Group has promoted Larry Kenswil from being head of digital to being Executive Vice President Of Business Strategy, possibly an indication that digital is at the core of the major's wider business strategy. But also, possibly, an indication that content protection paranoia is on the increase at Universal, because digital rights management and anti-piracy efforts are going to be part of Kenswil's wider remit in his new job.

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