Oct 29, 2008 • 1 min read

Wal-Mart gets all majors DRM-free, starts price war

Wal-Mart now offers DRM-free MP3s from all four majors and is cutting prices to 94 cents a track, undercutting iTunes and Amazon at 99 cents.

US supermarket giant Wal-Mart has announced that it now has DRM-free MP3s from all four major record companies in its digital music store, bringing it in line with Amazon, which has been leading the way in legit MP3 provision in America (although Wal-Mart's catalogue is reportedly not as big as Amazon's).

With its DRM-free offer now fully in place, Wal-Mart seems to be planning to compete in the digital music market by cutting prices. The standard track price will be 94 cents, compared to 99 cents on iTunes and Amzon, while the Top 25 will be available for 74 cents each.

As previously reported, UK etailer Play.com recently announced it had all four majors on board for its DRM-free MP3 service and it too plans to compete on price, selling tracks for 70p (compared to standard 79p) and chart tracks for 65p.

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