Following their interesting artist partnership with Groove Armada - where the drinks firm will bankroll Groove Armada's new musical ventures - Bacardi have announced a similar new initiative where they will commission different artists to make individual tracks which will then be distributed for free through a network of MP3 music blogs. The first track comes from Metronomy, and was commissioned by the drinks brand to soundtrack a short film screening as part of a B-Live event in Miami back in April.
Aug 19, 2008
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1 min read
Bacardi announce more music partnerships
Bacardi will commission artists to make tracks distributed free through MP3 blogs, starting with Metronomy, following its Groove Armada partnership.