BT has announced it has entered into content agreements with BBC Worldwide, Paramount and the Warner Music Group, all of whom will supply programming for the phone company's TV on demand service. As previously reported, BT are planning on launching a Homechoice style service which will deliver programmes on demand to your TV via a broadband internet connection. Word has it the service will launch next Autumn, using a Philips made set top box and Microsoft software solution. The service will offer both terrestrial digital TV channels and the on demand services.
Announcing the new partnerships, BT Retail boss Ian Livingston told reporters: "A partnership between the country's leading communications company and three of the world's leading entertainment groups is great news for consumers in the UK. I'm delighted the BBC Worldwide, Paramount and Warner Music Group share our vision. Our customers will be able to enjoy enhanced TV services and easy access to a wealth of interactive content and new services straight to their TV. Whether you are a music fan, love films or are hooked on drama you will get the best in entertainment when you want it. BT is defining next generation TV."
Actually, they're not so much defining the next generation as copying the aforementioned Homechoice, but it's still quite exciting.