And talking of which, Microsoft have done a non-exclusive deal with Philips electronics which will see Windows Media systems installed on Philips' digital media devices. On the deal, Philips say "by supporting Windows Media technology, we're opening additional opportunities for a seamless user experience from the internet and PC to consumer electronics devices at home and on the move". What that probably means is that Microsoft plan to get their media technology (for playing audio and video) installed on so many different electronic devices (PC, mobile, car stereo, PDA, games console, TV, radio, fridge) that over time the iPod, and therefore iTunes, becomes irrelevant. Which is good news for all those download platforms selling music in Microsoft formats.
May 13, 2005
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1 min read
Microsoft planning digital domination
Microsoft has signed a non-exclusive deal with Philips to install Windows Media systems in Philips' digital media devices.